Prime Group

• Social Networks, the Ultimate Echo Chamber

  Posted on Monday, March 24, 2008
  by Kevin Schulman

• Of Brands, Blogs, and Bullies

  Posted on Wednesday, February 20, 2008
  by Greg Schneiders

• How One Letter Can Tarnish a Political Brand

  Posted on Wednesday, February 13, 2008
  by Greg Schneiders

• LeapFrog Product positioning

  Posted on Wednesday, February 13, 2008
  by Kevin Schulman

• Why Do “Smart” Brands Do Such Dumb Things?

  Posted on Friday, February 1, 2008
  by Greg Schneiders

• Coffee, Brand and Customer Service

  Posted on Wednesday, January 30, 2008
  by Kevin Schulman

• Customer Service/Differential Pricing

  Posted on Monday, January 14, 2008
  by Kevin Schulman

• Dems have the right message for the 2006 election – ‘not’

  Posted on Tuesday, January 8, 2008
  by Greg Schneiders

• When it comes to branding, Starbucks’ cup runneth over

  Posted on Wednesday, January 2, 2008
  by Greg Schneiders

• HP’s lack of political acumen likely had role in leak scandal

  Posted on Sunday, December 23, 2007
  by Greg Schneiders

• Newspapers finally waking up to innovation’s role in survival

  Posted on Monday, December 17, 2007
  by Greg Schneiders

• When it comes to wartime comms, Bush is no Lincoln

  Posted on Monday, December 10, 2007
  by Greg Schneiders

• Google’s defiance could be

  Posted on Monday, December 3, 2007
  by Greg Schneiders

• ‘We’re not them’ won’t cut it now that Dems are in power

  Posted on Monday, November 26, 2007
  by Greg Schneiders

• Creating the Quaker Brand

  Posted on Monday, November 19, 2007
  by Greg Schneiders

• Death of a Brand

  Posted on Monday, November 12, 2007
  by Greg Schneiders

• In My Cups

  Posted on Monday, November 5, 2007
  by Greg Schneiders

• Katrina disaster shows value of restoring FEMA’s status

  Posted on Sunday, October 28, 2007
  by Greg Schneiders

blogRoll

Latest Headlines

• Social Networks, the Ultimate Echo Chamber
  Kevin Schulman on Mar 24, 2008
• Of Brands, Blogs, and Bullies
  Greg Schneiders on Feb 20, 2008
• How One Letter Can Tarnish a Political Brand
  Greg Schneiders on Feb 13, 2008
• LeapFrog Product positioning
  Kevin Schulman on Feb 13, 2008
• Why Do “Smart” Brands Do Such Dumb Things?
  Greg Schneiders on Feb 1, 2008